The Changing Face of Advertising

The Changing Face of Advertising

Advertising is constantly shifting and adapting. It’s all based on current events and what is relevant at the given moment. One of the most relevant things happening right now as we all know is the months-long pandemic that we have all been going through. This...
Did You Miss Us?

Did You Miss Us?

Did you miss us? We’re finally back! Well, kinda. Welcome to Zoom University. After months of quarantine and isolation, we now have more months of isolation, but…for a grade? It has been about 6 months since quarantine began, and it’s felt more like two years...
How Brands are Celebrating Black History Month

How Brands are Celebrating Black History Month

February is Black History Month, a month dedicated to celebrating the achievements and history of Black Americans. Since the beginning of the month, many brands, such as Google and Apple, have taken the liberty of showing their celebration of the month in various...
Top 5 Oscars Ads

Top 5 Oscars Ads

This past Sunday night was the Oscars, also known as the second-most expensive event for television advertisers, next to the Super Bowl. This year, a 30-second spot during the acclaimed Academy Awards cost up to $2.8 million, according to Adweek. Given the fact that...
Kobe Bryant’s Impact

Kobe Bryant’s Impact

On Sunday morning, a helicopter carrying nine passengers crashed in Calabassas, California. Among these passengers were Kobe Bryant and his 13-year-old daughter Gianna (along with Payton Chester, Sarah Chester, Alyssa Altobelli, John Altobelli, Keri Altobelli,...