by Michael Israel | Mar 10, 2023 | Uncategorized
Big Data and the Illusion of Inclusion: Is your non-profit reaching your desired audience? Yesterday, I had the pleasure of attending the Spark’s mini-ad campaign case competition. In one hour we created and explained an ad campaign for Family Church’s clothing drive... by Michael Israel | Feb 16, 2023 | Uncategorized
What is Sparks: The UF Marketing Firm? I conducted an interview with Vice President and Co-Founder Cassandra Green. So, what does Spark do? Sparks: The UF Marketing Firm is the University of Florida’s first marketing firm! Sparks was founded this semester and is... by Michael Israel | Feb 3, 2023 | Uncategorized
Gainesville Tech Week wrapped up this morning. Silicon Valley started out because of the tremendous research on computer technology done at Stanford University. Gainesville, due to the similar explosion of research taking place at UF, seems to be in a similar... by Michael Israel | Jan 28, 2023 | Uncategorized
Hello! My name is Michael Israel and I am the new blog director for the Ad Society! As a law student and as a religious study undergraduate, I am a bit of a non-traditional member of the ad-society, however my love for business and marketing runs deep! For as long as...